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JAPAN ADVERTISING COUNCIL: RELIEF

Prints, Outdoor, Ads JAPAN ADVERTISING COUNCIL: RELIEF, , DENTSU,
See full size 600x450 px
Released: June 2008
Avertiser: JAPAN ADVERTISING COUNCIL
Agency: DENTSU
Country: Japan
Category: Public awareness messages
Awards: Cannes Lions 2008 Cyber Silver

Credits:

http://www.interactive-salaryman.com/pieces/relief_e/


Type Of Entry: Online Advertising
Title: RELIEF
Advertiser/Client: JAPAN ADVERTISING COUNCIL
Product/Service: CAMPAIGN AGAINST DOMESTIC VIOLENCE
Entrant Company, City: DENTSU, Tokyo
Country: JAPAN
Advertising/Web Design Agency, City: DENTSU, Tokyo
Country: JAPAN

Credit Details:
Name Position Company
Makoto Teramoto Creative Director Dentsu
Masakazu Ido Copywriter Dentsu
Shinya Seino Art Director ADBRAIN
Roy Ryo Tsukiji Technical Director Spaiced Graphix
Koumei?Sato Programmer Spaiced Graphix
Mamoru Kusakawa Client Supervisor Japan Advertising Council
Nobuyuki Tanizawa Producer Dentsu Inc.
Naoto Oiwa Executive Creative Director Dentsu Inc.
Shiro Fukuo Photographer
Junko Sakai Media Coodinator Excite Japan Co.
Hajime Kawamura Media Coodinator Excite Japan Co.

Synopsis:
Domestic violence against children is broadcast daily in Japan, and has become a solemn concern. Children, however frightened and terrified, cannot run away from home and cry for help. This banner illustrates their distress and addresses those outside, that we are responsible for their salvation.