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NORWEGIAN RED CROSS: HEARING TEST
| See full size 600x450 px | |
| Released: | June 2008 |
| Avertiser: | NORWEGIAN RED CROSS |
| Agency: | TRY ADVERTISING AGENCY |
| Country: | Norway |
| Category: |
Public health & safety
|
| Awards: |
Cannes Lions 2008 Cyber Silver
|
Credits:
http://judgehere.no/cannes/hearingtest/
Type Of Entry: Websites & Microsites
Title: HEARING TEST
Advertiser/Client: NORWEGIAN RED CROSS
Product/Service: HELPLINE FOR CHILDREN
Entrant Company, City: TRY ADVERTISING AGENCY, Oslo
Country: NORWAY
Advertising/Web Design Agency, City: TRY ADVERTISING AGENCY, Oslo
Country: NORWAY
2nd Advertising/Web Design Agency, City: APT, Oslo
Country: NORWAY
Title: HEARING TEST
Advertiser/Client: NORWEGIAN RED CROSS
Product/Service: HELPLINE FOR CHILDREN
Entrant Company, City: TRY ADVERTISING AGENCY, Oslo
Country: NORWAY
Advertising/Web Design Agency, City: TRY ADVERTISING AGENCY, Oslo
Country: NORWAY
2nd Advertising/Web Design Agency, City: APT, Oslo
Country: NORWAY
Credit Details:
| Name | Position | Company |
| Jorgen Bohle Bakke | Copywriter | TRY |
| Kristin Sauge | Art Director | TRY |
| Thomas Brathen TRY | Mac Designer | TRY |
| Cathrine Wennersten | Account Manager | TRY |
| Odd Magnus Williamson | Stig&Stein | |
| Hans Kristian Heide | Stig&Stein | |
| Simen Brekken | APT | |
| Vegard Bjorlyjje | APT | |
| Annette Werner | APT | |
| Anders Stalheim Ofsdahl | APT |
Synopsis:
The site is camouflaged as a hearing test. In its first two months the site has generated a record amount of volunteers and donations to the Norwegian Red Cross Helpline for children The test takes 3 minutes to complete.