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Print: Energizer Lithium Batteries: Park
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- Released: February 2008
- Avertiser: ENERGIZER (Tag)
- Brand name: ENERGIZER BATTERIES (Tag)
- Agency: DDB SOUTH AFRICA (Tag)
- Country: South Africa (Tag)
- Category: Home electronics & audio-visual (Tag)
- Awards: Cannes Lions 2008 Press Grand Prix (Tag)
Tags:
Prints (Tag), Cannes 2008 (Tag), Kids have nothing to do (Tag), Creative review (Tag), Selected best batteries ads (Tag)
Credits:
Never let their toys die.
The world's longest lasting battery.
Energizer
The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.
Advertising Agency:
DDB
South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen
















































