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Print: Absolut vodka: Mexico

$Prints, Outdoor, Ads Absolut vodka: Mexico, ABSOLUT VODKA, TERAN\TBWA, ABSOLUT$

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See all works from the Campaign: Absolut (In an Absolut world) (Tag)
Released: April 2008
Avertiser: ABSOLUT (Tag)
Brand name: ABSOLUT VODKA (Tag)
Agency: TERAN\TBWA (Tag)
Country: Mexico (Tag)
Category: Alcoholic drinks (Tag)

The billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an "Absolut" -- i.e., perfect -- world.

The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California.

Tags: Vodka (Tag), Incorrect world map (Tag)

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