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Print: Olay: 41 (Tiger)

Prints, Outdoor, Ads Olay: 41 (Tiger), OLAY, Saatchi & Saatchi London,
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Credits:

The brief was to produce a poster campaign to promote Olay's Anti-aging properties.

Women's ages were subtly subverted into different camouflage patterns. Each ad was produced entirely in CGI.


Product : Olay
Agency : Saatchi & Saatchi London
Executive Creative Director: Paul Silburn
Executive Creative Director: Kate Stanners
Creative Director: Daniel Mailliard
Copywriter: Jonathan Benson
Art Director: Stanley Cheung
Country: United Kingdom
Other Credits : Typography/retouching - Firstbase



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Ads from advertising campaign "Olay Anti-aging cream (camouflage)"

Prints
Material rating: N/A
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