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Print: WWF: Lungisa

Prints, Outdoor, Ads WWF: Lungisa, WWF, Ogilvy Cape Town,
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Credits:

Lungisa Madike saves the planet, by showering, not bathing.
Be the hero. Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Jennifer Macfarlane
Copywriter: Cuanan Cronwright
Illustrator: Still Images
Photographer: Misha Taylor
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Ads from advertising campaign "WWF (Save the planet. Be the hero)"

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