Backstory

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Released:	October 2007
Avertiser:	ALLSTATE
Agency:	LEO BURNETT, Chicago
Country:	USA
Category:	Investment, insurance & property development
Tags:	tv-spot Creativity

Credits:

Agency: Leo Burnett Chicago
EVP/Creative Dir: Charley Wickman
Agency Producer: Vincent Geraghty
Agency Writer: Tony Pawela
Agency Art Dir: Dave Deroma

Production Company: T.H.E.M.
Director: Jim Tozzi
DP: Fortunato Procopio
EP: Tony Harding
Producer: Gary Kout
Production Design: Bekka Melino

Editorial: T.H.E.M.
Editorial EP: Tony Harding
Editor: Sean Casey
Colorist: Sean Casey
Graphics/After Effects: Marc Thomas

Sound Design: Creative Audio Post
Sound Designer: Jacques Boulanger
Audio Post: Creative Audio Post
Mixer: Jacques Boulanger
Music: Jed's Stock Music
Composer: Varied
Producer: Michael Justeson

Shoot Location: Los Angeles, CA