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Nissan DUALIS: Two Cars in One

TV-Spots  Nissan Dualis WHYBIN TBWA
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Released: February 2008
Avertiser: Nissan
Brand name: Nissan Dualis
Agency: WHYBIN TBWA
Country: AUSTRALIA
Category: Cars
Tags: tv-spot
Creativity

Credits:

“Given that it’s two cars in one, DUALIS is a unique car, and so it demanded a unique execution to deliver that proposition. This spot not only positions DUALIS but also Nissan a long way from the comfort zone of Australian car advertising and really is a segue for where Nissan and its new models are heading for the next 12 months," says Scott Whybin, Creative Director, Whybin\TBWA\TEQUILA.


Product : Nissan DUALIS
Agency : Whybin\TBWA\TEQUILA\ Melbourne
Editor: Richard Anthony (UK)
Creative Director: Scott Whybin
Copywriter: Rob Hibbert
Art Director: JUSTINE GALLACHER
Agency Producer: Margot Ger
Producer: Joe Connor and David Kerr
Director : Tony Kaye
Prod. Co. : Renegade Films
Country : Australia
Other Credits : Special FX : One of Us (UK)
Post Production : Moving Picture Company (UK)
Music & Sound Design: Hugh Harris (UK)
Text : John Barnbrook
Account Directors: Roger O'Donnell
Planner: Paul Mayes
Media: Carat