DIRECTV: New Paradigm

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Released:	March 2008
Avertiser:	DIRECTV
Agency:	DEUTSCH
Country:	USA
Category:	Publications & media

Credits:

Christopher Guest assembles a cable company out of an ensemble cast for DIRECTV.
Client: DIRECTV
Title: New Paradigm
Agency: Deutsch Los Angeles
President, Chief Creative Officer: Eric Hirshberg
EVP, Group Creative Director: Michael Kadin
Copywriter: Cary Ruby
Art Director: Erick Mangali
SVP, Director of Integrated Production: Tom Dunlap
Producer: Dominique Anzano
SVP/Executive Producer: Victoria Guenier

Production company: GO Film, Hollywood, CA
Director: Christoper Guest
Director of Photography: Barry Peterson
Executive Producer: Gary Rose
Producer: Leah Fleischmann
Editorial: Spot Welders, Venice, CA
Editor: Haines Hall
Assistant Editor: Paul Sabater
Executive Producer: David Glean

Post: Sea Level, Venice, CA
Online Artist: Glen Bennett
Music: HUM Music & Sound Design, Santa Monica, CA
Composer: Garron Chang
Creative Director: Alex Kemp
Producer: Chanel Scott
Audio: POP Sound, Santa Monica, CA
Mixer: Stephen Dickson
Assistant Engineer: Nick Bozzone