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Domino's pizza: Techno Chicken

TV-Spots   THE CAMPAIGN PALACE
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Released: May 2008
Avertiser: DOMINO'S PIZZA
Agency: THE CAMPAIGN PALACE
Country: AUSTRALIA
Category: Savoury foods

Credits:

The Campaign Palace Sydney has launched a campaign to celebrate Domino’s favourite chicken pizza: The BBQ Chicken and Bacon Pizza. The Palace created a full length Techno Chicken music track and music video, staring a real chicken. The unbranded music video will be played on Channel V and other music programs. This will be accompanied by cut down 15" and 30" branded adverts on V and other channels. Some promoting the pizza, others driving people to dominos.com.au to order the pizza and get a free Techno Chicken ring tone.


Product : Domino's pizza
Agency : The Campaign Palace, Sydney
DoP: Puck Murphy
Editor: Puck Murphy
Creative Director: Georgia Arnott
Creative Director: Jon Burden
Agency Producer: Jacqui Gillies
Producer: Anna Stuart @ Flying Fish NZ
Director: Luke Savage @ Flying Fish NZ
Prod. Co. : Flying Fish NZ
Country : Australia
Other Credits : Music: Oli Chang @ Nylon
Track: Oli Chang @ Nylon
Exec Producer: Mark Beckhous @ Nylon
Team Leader: Tracey Burns
Account Manager: Charmaine Bingwa (Fish Tea Bag)
Strategic Planner: Carrie Booth