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| Released: | May 2008 |
| Brand name: | CONSERVATION FUND |
| Agency: | BBDO NEW YORK |
| Country: | USA |
| Category: |
Public awareness messages
|
| Tags: |
Celebrity marketing
tv-spot Social Advertising |
Harrison Ford: Lost There, Felt Here
Harrison Ford demonstrates -in a personal way- the pain of deforestation. The burning and clearing of forests is a major cause of global climate change, emitting some 20% of total greenhouse gas emissions - more than all the world's cars, trucks, and airplanes combined.
Agency: BBDO NY
Production: The Mill