Red Bull X Fighters: Chute

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Released:	June 2008
Avertiser:	RED BULL
Agency:	KASTNER & PARTNER
Country:	USA
Category:	Non-alcoholic drinks
Tags:	Energy Drink

Credits:

Director Alastair McKevitt of Locksmith Content, Los Angeles takes the pulse out of a bucking bull in an adrenaline-soaked new :40, "Chute," for Red Bull out of Kastner and Partners, Los Angeles. The spot promoted the June 14th Red Bull X Fighters International Freestyle Motocross competition at the historic Fort Worth, Texas Stockyards. Says Kastner Account Director Christian Jacobsen, "The event started in Madrid, Spain where motocross and bull fighting were mixed thematically. We did the same here with cowboys and motocross, and Alastair was the ideal choice to capture both worlds with such beauty and understanding of the brand."

Product: Red Bull X Fighters
Agency: Kastner and Partners, Los Angeles
DoP: Alastair McKevitt
Tim Braybrooks (Creative Director)
Graham Simon (Copywriter)
Stephanie Arculli (Art Director)
Helen Park (Agency Producer)
Stephen McDonald (Executive Producer)
Alexander Moon (Producer)
Director(s):
Alastair McKevitt
Production Company:
Locksmith Content, Los Angeles
Country:
United States of America
Other Credits:
Account Director: Christian Jacobsen
Account Supervisor: Justin Zimmerman
Editorial Company: The White House, Santa Monica, CA
Editor: Joanna Manning
Music Company: The Lodge, Venice, CA
Composer: Ryan Rehm