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Spot: We Are What We Do: Change the World for 15 Bucks

TV-Spots We Are What We Do Young & Rubicam New Zealand

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Released: March 2008
Brand name: We Are What We Do (Tag)
Agency: Young & Rubicam New Zealand (Tag)
Country: New Zealand (Tag)
Category: Public awareness messages (Tag)

Tags: Creative review (Tag)

Credits:

Y&R Wellington and Prodigy have collaborated on this campaign for non-profit We Are What We Do (WAWWD) in New Zealand to promote its global bestseller book “Change The World For Fifteen Bucks” that encourages readers to take actions that can improve our environment, health and communities.

Client: We Are What We Do

Agency: Young & Rubicam, Wellington
Managing Director/Creative Director: Chrissie La Hood
Creative Director: Anton Hart
Production Company: Prodigy
Director: Dael Oates
Director of Photography: Peter Eastgate
Sound: Nylon Studios
Post Production: Animal Logic
Editor: Adam Wills
Music: Xavier Rudd

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