|Industry||Transport, travel & tourism|
|Media||Ambient, Case study|
|Agency||Miami Ad School Berlin|
|Art Director||Hugo Gstrein|
|Clio Awards, 2013|
Credits & Description
Task: Create an edgy integrated campaign to bring people fly with Ryanair. The idea: Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers.