Happy Cam by FCB Cape Town for Netflorist

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Happy Cam

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Industry Flowers delivery
Media Ambient, Direct marketing, Case study
Market South Africa
Agency FCB Cape Town
Released June 2016

Credits & Description

Brand: NetFlorist
Media: Ambient
Category: Professional Services
Agency: FCB
Geo: South Africa
NetFlorist: Happy Cam
A targeted online campaign directed guys to the NetFlorist site. There, they saw a new button: ‘Happy Cam’. By clicking this button when they ordered, they activated the Happy Cam and the reaction of their loved ones were filmed and sent back to the generous fellows.
Advertising Agency: FCB, Cape Town, South Africa