Toblerone Ambient, DM Toblerone Blocks by Leagas Delaney Shanghai

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Toblerone Blocks

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Industry Chocolate
Media Ambient, Direct marketing
Market China
Agency Leagas Delaney Shanghai
Editor Kevin Lee, Tanli Liu
Production Meethepeople
Released May 2012


London International Awards 2012
Design Innovative Use of Design Bronze Winner

Credits & Description

Entrant: Leagas Delaney, Shanghai
Kraft-Toblerone - "Toblerone Blocks"
Corporate Name of Client: Kraft
Agency Account Directors: Jacob Johansen/Edward Dai
Agency: Leagas Delaney, Shanghai
Creative Directors: Kevin Lee/Adams Fan
Copywriters: Adams Fan/Ryan Falch/Kit
Art Directors: Zhanglei/Kevin Lee/Mike Tay/Ling Meng
Designers: Ling Meng/Zhanglei/Kevin Lee/Leehom/
Tianli Liu/Rowan Tang/Mike Tay
Graphic Designer: Tanli Liu
Photography Studio: Meethepeople, Shanghai
Photographers: Adams Fan/Kevin Lee
Illustration Company: Shanghai Institute of Visual Art
Typographers: Kevin Lee/Zhanglei/Ling Meng
Programmer: David He (avenit Software, Shanghai)
Production House: Meethepeople, Shanghai
Editor: Tanli Liu /Kevin Lee