#GAYTM - the story so far by Eleven PR Sydney, Whybin\TBWA Group Melbourne, Will O'Rourke for Anz Bank

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#GAYTM - the story so far

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Industry Banking & Financial Services
Media Ambient, Making of
Market Australia
Agency Eleven PR Sydney
Agency Whybin\TBWA Group Melbourne
Director James Dive
Executive Creative Director Paul Reardon
Creative Director Damian Royce
Creative Tara Ford
Agency Will O'Rourke
Director Pete Baker, Rob Lowe
Creative Andy Lish, Daniel Pizzato
Released February 2014

Credits & Description

ANZ is Principal Partner of the Sydney Gay and Lesbian Mardi Gras. To celebrate, WhybinTBWA, Melbourne transformed ATMs into dazzling GAYTMs; taking the day-to-day activity of withdrawing money and turning it into a faaabulous experience.
Category: Finance & insurance
URL: https://www.social.anz.com/mardigras
Client: ANZ Bank
Agency: WhybinTBWA Group, Melbourne
Country: Australia
Director: James Dive
Director: Pete Baker
Director: rob lowe
Creative Chairman: Scott Whybin
Executive Creative Director: Paul Reardon
Creative Director: Damian Royce
Creative: Daniel Pizzato
Creative: Tara Ford
Creative: Andy Lish
Production company: Will O'Rourke
Production company: The Glue Society
Exec Agency Producer: Margot Ger
Executive Producer: Michael Ritchie
Agency Producer: Lauren Pell
Flash Developer: Danny Bos
Production Manager: Josh Mullens
Flash Designer: Frieda Handoko