The Headline News Cup Sleeve by Y&R Dubai for Al Nisr Publishing

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The Headline News Cup Sleeve

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Industry Publishing, streaming & media
Media Ambient, Digital, Interactive & Mobile, Case study
Market United Arab Emirates
Agency Y&R Dubai
Copywriter William Mathovani
Photographer Mojtaba Komeili, Arturo D. Smith
Editor Subash Mishra
Released May 2012

Awards

Cannes Lions 2012
Media Lions Best Use of Ambient Media: Small Scale Silver

Credits & Description

Advertised brand: Gulf News
Category: Publications and Media
Advert title: The 'Headline News' Cup Sleeve
Advertising Agency: Y&R Dubai
Chief Creative Officer: Shahir Zag
Creative Director/Copywriter: Shahir Zag
Creative Director/Art Director: Joseph Bihag
Copywriter: William Mathovani
Head of Production: Amin Soltani
Agency Producer: Leng Panganiban
Business Director: Zaakesh Mulla
Account Director: Kandarp Baxi
Technical Developer: Pixel Plus Media
Photographer: Mojtaba Komeili/Arturo D. Smith
Editor: Subash Mishra
Client: Duleep George, Executive Director, Gulf News
Client: Naheed Patel, Promotion Manager, Gulf News
Client: Nilesh Ved, Chairman, Tim Hortons