7-up Ambient The melting Machine by BBDO Buenos Aires

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The melting Machine

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Industry Soft Drinks
Media Ambient
Market Argentina
Agency BBDO Buenos Aires
Copywriter Max Elbo
Production Sake
Released April 2013

Credits & Description

Advertiser: PepsiCo Argentina
Product: 7up
Agency: BBDO Argentina
Executive Creative Directors: Ramiro Rodríguez Cohen / Rodrigo Grau
Creative director: Juan Ure
Art director: Tomas Gianelli
Copywriter: Max Elbo
Innovation director: Alejandro Gowland
Account team: Daniel Albamonte / Ma. Eugenia Bellini / Antonella Donati
Agency producers: Veronica Zeta / Rodrigo Lema
Producer (Pepsico): Gonzalo Lemos
Advertisers supervisors: Federico Bluthgen / Joaquín Anderson / Soledad Azarloza
Production Company: Sake
Executive producers: Nicolás Ferrero / Mariano Torres Manzur
Integration director: Rodrigo Elizalde
Directors: Federico Castro/ Diego Fried
Music producer: Martín Torres Manzur
Production assistants: Florencia De Mugica/ Esteban Budassi