|Industry||Beers and Ciders|
|Agency||Marketdata Direct & Digital|
|Creative Director||Cristhian Stange|
|Art Director||Vilmar Luiz|
Credits & Description
Promotional action for alcohol-free Bavaria beer, a brand by Heineken Brasil. Bottles that simulate the “weeble” effect were placed in bars to emphasize the main benefit of the product, which is to drink and remain on your feet.