|Industry||Hotels & Resorts|
|Executive Creative Director||Simon Veksner|
|Creative Director||Sesh Moodley|
|Creative||Tristan Graham, Kat Mercer|
|Spikes Asia 2013|
|Promo & Activation||Consumer Services||Gold|
Credits & Description
Why do hotels make you check out at 11am if the next guest's not arriving until 6pm? What if no one's booked in for the next night? Why do you have to check out at all? Introducing the Overstay Checkout from Art Series Hotels and Naked Communications Melbourne. If no one checks in, you don't have to check out.