BIG KAHUNA FILMS Case study KAHUNA VS. KAHUNA by THE BRIGHTSIDE Beirut

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KAHUNA VS. KAHUNA

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Industry Consumer & Public services
Media Case study
Market Lebanon
Agency THE BRIGHTSIDE Beirut
Released February 2013

Awards

Dubai Lynx 2013
Craft: Film FILM - SCRIPT BRONZE

Credits & Description

Client BIG KAHUNA FILMS
Product BIG KAHUNA FILM PRODUCTION
Entrant THE BRIGHTSIDE Beirut, LEBANON
Type of Entry: Craft: Film
Category: FILM - SCRIPT
Title: KAHUNA VS. KAHUNA
Product/Service: BIG KAHUNA FILM PRODUCTION
Entrant Company : THE BRIGHTSIDE Beirut, LEBANON
Advertising Agency : THE BRIGHTSIDE Beirut, LEBANON
Production Company : THE BRIGHTSIDE Beirut, LEBANON
Name Position
Mazen Fayad Executive Creative Director
Nadine Yamout Creative Director
Pascale Kashouh Copywriter
Pascale Kashouh Agency Producer
Pascale Kashouh Account Supervisor
Nadine Yamout Director
Walid Sarrouh Sound Studio Sound Studio
Walid Sarrouh Sound Design/Arrangement
The Brightside Post Production
Nadine Yamout Animation
The Brightside EditingCompany
Brief Explanation:
Big Kahuna Films, one of the leading advertising production houses in the region, wanted to create an engaging piece of communication that reflects their attitude and approach towards their productions. This piece was to be aired during one of the most prestigious advertising award ceremonies in the region. We created a 5 episode animated mini-series featuring Eddy Rizk, the executive producer and owner of Big Kahuna Films, who is constantly boggled by his creative conscience/alter-ego, which is represented by his owl inspired logo, Kahuna. In other words, cost verses quality, which happens to be the dilemma of every producer known to the industry when he/she is confronted with special favours.