|Industry||Alcoholic drinks & Tobacco|
|Agency||Barnes, Catmur & Friends Auckland|
|Executive Creative Director||Paul Catmur, Daniel Barnes|
|Creative||Music Producer - Brad Stratton, Rob Longuet-Higgins, Rob Cook|
|Account manager||Nicholas Gallagher|
Credits & Description
Boundary Road Brewery, with the help of Barnes, Catmur & Friends and Sir Winston Churchill, recently ran the Great Kiwi Honesty Test to launch Honesty Box Cider. Consisting of 15 simple questions about honesty, the test was taken by every single person in the known universe, giving us the following results. Now we know how many people have lied for sexual gain, how many have relieved themselves in public pools, and who does online tests simply to get out of work.