Breakthrough Case study RINGING THE BELL by Ogilvy & Mather Mumbai

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RINGING THE BELL

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Industry Against violence
Media Case study
Market India
Agency Ogilvy & Mather Mumbai
Executive Creative Director Zenobia Pithawalla
Art Director Mark Benjamin
Released September 2012

Credits & Description

Category: Creative Effectiveness
Advertiser: BREAKTHROUGH: BRING HUMAN RIGHTS HOME
Product/Service: PREVENTING DOMESTIC VIOLENCE
National Creative Directors: Abhijit Avasthi / Rajiv Rao (Ogilvy & Mather)
Executive Creative Director: Zenobia Pithawalla (Ogilvy & Mather)
Copywriter/Planner: Ryan Mendonca (Ogilvy & Mather)
Art Director: Mark Benjamin (Ogilvy & Mather)
Account Management: Deepika Tiwari, Zahid Azmi, Suchitra Maddidi, Tulsi Choksi, Anumita Ghosh (Ogilvy & Mather)
Film Director: Bauddhayan Mukherji
Production house: (Little Lamb Films)