First Direct Case study LIVE by Mindshare London

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Industry Banking & Financial Services
Media Case study
Market United Kingdom
Agency Mindshare London
Released September 2012

Credits & Description

Category: Creative Effectiveness
Advertiser: FIRST DIRECT
Product/Service: FIRST DIRECT BANK
Client Partner: David Walsh (Mindshare)
Strategist: Don Larotonda (Mindshare)
Business Director: Peter Stefou (Mindshare)
Business Director: Arvind Kapavarapou (Mindshare)
Account Executive: Alex McCrindle (Mindshare)
Multiple: Multiple (MadeByPI)
Multiple: Multiple (Cheetam Bell JWT)
Multiple: Multiple (JWT London)
Multiple: Millward Brown (Precis)