FRIENDS FOR EDUCATION Case study A LEGEND ABUSED by McCann Erickson Mumbai

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A LEGEND ABUSED

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Industry Education, Charities, Foundations, Volunteers
Media Case study
Market India
Agency McCann Erickson Mumbai
Art Director Vineet Mahajan Ltd.
Released December 2012

Credits & Description

Category: Creative Effectiveness
Advertiser: FRIENDS FOR EDUCATION
Product/Service: NON GOVERNMENTAL ORGANIZATION
Executive Chairman McCann Worldgroup India , Regional Creative Director Asia Pacific McCann Worldgro: Prasoon Joshi (McCann-Erickson (India) Ltd.)
EXECUTIVE CREATIVE DIRECTOR: Ashish Chakravarty (McCann-Erickson (India) Ltd.)
Art Director: Vineet Mahajan (McCann-Erickson (India) Ltd.)
WRITER: Radhika Oberoi (McCann-Erickson (India) Ltd.)
WRITER: Archana Ravi (McCann-Erickson (India) Ltd.)
WRITER: Ashish Chakravarty (McCann-Erickson (India) Ltd.)
ART DIRECTOR: Rakschit Bhardwaj (McCann-Erickson (India) Ltd.)
ART DIRECTOR: Vineet Mahajan (McCann-Erickson (India) Ltd.)
ILLUSTRATOR: Priyanka Bhardwaj (McCann-Erickson (India) Ltd.)
DESIGNER: Rakschit Bhardwaj (McCann-Erickson (India) Ltd.)
PHOTOGRAPHER: Amit Dey (Amit Dey Photography)
CLIENT SERVICING: Neha Rawla (McCann-Erickson (India) Ltd.)
FILM Co-ordinator: Jeet Kalra (McCann-Erickson (India) Ltd.)
SOUND DESIGNER: Akash Gupta (Kshitij Studio)
FILM EDITOR: Satish Kumar Kataria (Digital Blasphemy Production)
Voice-over ARITST: Rishi Rana Bhardwaj (ESP)