Landesverkehrswatch NRW Case study See the Danger of Drink Driving by Ogilvy & Mather Duesseldorf

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See the Danger of Drink Driving

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Industry Traffic safety
Media Case study
Market Germany
Agency Ogilvy & Mather Duesseldorf
Released March 2013


EACA Care Awards 2013
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Credits & Description

Title "See the Danger of Drink Driving"
Agency OgilvyAction Düsseldorf
City Düsseldorf
Campaign See the Danger of Drink Driving
Advertiser Landesverkehrswacht NRW
Brand Landesverkehrswacht NRW
Date of First Broadcast/Publication 2013
Business Sector Road Safety
Language English
The task was to raise awareness of the dangers of drunk driving and Landesverkehrswacht, the German road safety agency.
Tagline See the danger of drink driving before it's too late.
Type Case Study
Length 82 seconds