DO YOU HAVE WHAT IT TAKES? by Arnold Worldwide Boston for LEGACY FOR HEALTH

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DO YOU HAVE WHAT IT TAKES?

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Industry Anti-smoking
Media Case study
Market United States
Agency Arnold Worldwide Boston
Associate Creative Director Mike Costello
Executive Creative Director Roger Baldacci
Creative Director John Kearse, Wade Devers, Meg Siegal
Art Director Eric Stephenson, Rob Kottkamp
Copywriter Will Chambliss, Bryan Karr, Gregg Nelson, Pete Harvey
Production Cosmo Street Editorial
Production Smuggler
Director Henry Alex-Rubin
Art Director Kat Dawson, Dave Fernandez
Copywriter Brett Reese
Producer Carron Pedonti
Released April 2011

Credits & Description

Category: Creative Effectiveness
Advertiser: LEGACY FOR HEALTH
Product/Service: ANTI-SMOKING AWARENESS
Chief Creative Officer: Pete Favat (Arnold Worldwide)
Executive Creative Director: Roger Baldacci (Arnold Worldwide)
Creative Director: John Kearse (Arnold Worldwide)
Creative Director: Meg Siegal (Arnold Worldwide)
Creative Director: Wade Devers (Arnold Worldwide)
Associate Creative Director: Mike Costello (Arnold Worldwide)
Art Director: Eric Stephenson (Arnold Worldwide)
Art Director: Rob Kottkamp (Arnold Worldwide)
Art Director: Dave Fernandez (Arnold Worldwide)
Art Director: Kat Dawson (Arnold Worldwide)
Copywriter: Gregg Nelson (Arnold Worldwide)
Copywriter: Will Chambliss (Arnold Worldwide)
Copywriter: Bryan Karr (Arnold Worldwide)
Copywriter: Pete Harvey (Arnold Worldwide)
Copywriter: Brett Reese (Arnold Worldwide)
Producer: Carron Pedonti (Arnold Worldwide)
Production Company: Smuggler (Smuggler)
Director: Henry-Alex Rubin
Editorial Company: Cosmo Street Editorial (Cosmo Street Editorial)
Ebbey Mathew: Web Developer