Lexus Case study There's No Going Back by Team One Los Angeles

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There's No Going Back

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Industry Cars
Media Case study
Market United States
Agency Team One Los Angeles
Released April 2012

Awards

AME Awards, 2013
Use of Discipline New Product / Service Launch AME Bronze Medallion

Credits & Description

Company: Team One
Brand: Lexus GS
Title: There's No Going Back
Country: USA
Talent Credits
Mark Miller - Chief Strategy Officer
Sharon Kondo - Group Strategy Director, Analytics
Craig Crawford - Group Creative Director
Jason Stinsmuehlen - Group Creative Director
Alastair Green - Executive Creative Director
Eric Arnold - Associate Creative Director
Paul Silverman - Executive Director
Simon Needham - Founder/Executive Creative Director, Attik
Brian Bolain - Corporate Product Marketing/Communications Manager, Lexus
Brian Smith - Vice President Marketing, Lexus