Mammut Case study Store ecosystem by McCann Erickson Frankfurt

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Store ecosystem

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Industry Apparel, Clothing & Footwear
Media Case study
Market Germany
Agency McCann Erickson Frankfurt
Executive Creative Director Martin Biela
Designer Gift Amlumyong
Released June 2014

Credits & Description

Brand: Mammut
Media: Online
Category: Fashion
Agency: McCann
Geo: Germany
Mammut: Store ecosystem
Advertising Agency: MRM//McCANN, Frankfurt, Germany
Chief Creative Officer: Elke Klinkhammer
Executive Creative Director: Martin Biela
Dominik Heinrich, Creative Innovation Director, MRM//McCANN Germany
Creative Technology Director: Mark Hollering
Account Manager: Suzana Mitrasinovic
Senior Software Developer: Normann Joseph
Designer: Gift Amlumyong
Junior Copywriter: Christian Endecott
Published: April 2014