McDonald's Case study Small Currency by Leo Burnett Jakarta

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Small Currency

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Industry Fast food
Media Case study
Market Indonesia
Agency Leo Burnett Jakarta
Associate Creative Director Leonardus Bramantya, Patricia Ivana Wiroreno
Art Director Yogi Paska Pradana, Willy Asianto
Copywriter Renaldy Arief, Damar Wijayanti
Released May 2012

Awards

Clio Awards, 2013
Content and Contact - Bronze

Credits & Description

Title: SMALL CURRENCY
Product/Service: McDonald's
Creative Credits
Entrant Company: Leo Burnett Group Indonesia, Jakarta
Agency: Leo Burnett Indonesia, Jakarta
Group Executive Creative Director: Brian Charles Capel
Leo Burnett Indonesia, Jakarta
Associate Creative Director: Leonardus Bramantya
Leo Burnett Indonesia, Jakarta
Associate Creative Director: Patricia Ivana Wiroreno
Leo Burnett Indonesia, Jakarta
Art Director: Yogi Pradana
Leo Burnett Indonesia, Jakarta
Art Director: Willy Asianto
Leo Burnett Indonesia, Jakarta
Copywriter: Renaldy Arief
Leo Burnett Indonesia, Jakarta
Copywriter: Damar Wijayanti
Leo Burnett Indonesia, Jakarta
Senior Producer: Budiarto
Leoburnett Indonesia, Jakarta
Account Director: Edwina Febrialdi
Leo Burnett Indonesia, Jakarta
Account Manager: Ramadhona Harahap
Leo Burnett Indonesia, Jakarta