Nike SPARQ by R/GA New York for Nike

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Nike SPARQ

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Industry Sportswear, Athletic Footwear & Accessories
Media Case study
Market United States
Agency R/GA New York
Creative Director Albert Patton, Sammi Needham
Art Director Rasmus Wangelin
Producer Beam Seilaudom, Jon Jones
Editor Chris Shimojima
Released February 2011

Awards

One Show 2012
One Show Entertainment Branded Applications / Branded applications Silver
One Show Interactive Mobile Applications/Sites / Services Silver
One Show Entertainment Events and Installations Merit
One Show Interactive Integrated Branding / Integrated Branding Campaign - Online Merit

Credits & Description

Brand: Nike
Entrant Company: R/GA, New York
Creative Director: Albert Patton (R/GA, New York)
Producer: Beam Seilaudom (R/GA, New York)
Editor: Chris Shimojima (R/GA, New York)
Senior Copywriter: Devin Heatley (R/GA, New York)
Senior Producer: Guy Helson (R/GA, New York)
Senior Open Standards Developer: Jack Bishop (R/GA, New York)
Quality Assurance Engineer: Jane Yang (R/GA, New York)
Producer: Jon Jones (R/GA, New York)
Associate Producer: Lexi Steigelman (R/GA, New York)
Senior Interaction Designer: Mike Lee (R/GA, New York)
Senior Producer: Nick Parisi (R/GA, New York)
Art Director: Rasmus Wangelin (R/GA, New York)
Technical Project Lead: Ryan Wang (R/GA, New York)
Creative Director: Sammi Needham (R/GA, New York)
Technical Director: Vincent Dibartolo (R/GA, New York)
Quality Assurance Engineer: Will Creedle (R/GA, New York)