Nike Case study The Unstoppable Tribute by Wieden + Kennedy Shanghai

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The Unstoppable Tribute

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Industry Sportswear, Athletic Footwear & Accessories
Media Case study
Market China
Agency Wieden + Kennedy Shanghai
Executive Creative Director Yang Yeo
Creative Director Azsa West, Terence Leong
Designer Kevin Lunsong, Deer Cl
Editor Hiro Ikematsu
Production Dreamone
Released March 2016

Awards

One Show, 2016
Interactive Consumer - Websites / Footwear, Clothing & Accessories Bronze Pencil

Credits & Description

Client: Nike China
Title: 2015 Nike Jdi Shanghai City Attack - The Unstoppable Tribute
Category: Sports / Fitness
Agency: Wieden+Kennedy / Shanghai + Dreamone / Shanghai + O / R / Shanghai
Creative Director: Terence Leong, Azsa West
Designer: Kevin Lunsong, Deer Cl
Production Company: Dreamone / Shanghai, O / R / Shanghai
Agency Producer: Max Wu, Fang Yuan, Jiji Hu, Angie Wong, Bernice Wong, Xuan Ong
Creative Team: Marula Vaz , Nelson Ng, Jimmy Chen, Arlene Lu, Wei Liu, Timothy Cheng
Editor: Hiro Ikematsu
Executive Creative Director: Yang Yeo
User Experience Designer: Cherie Tang
User Interface Designer: Yacheng Ke