Nissin Case study MIOJO DAY PROJECT by F/Nazca Saatchi & Saatchi Sao Paulo

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MIOJO DAY PROJECT

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Industry Grocery and Other foods
Media Case study
Agency F/Nazca Saatchi & Saatchi Sao Paulo
Creative Director Pedro Prado, Eduardo Lima
Art Director Fabio Brigido, Fábio Vido
Copywriter Mariana Borga, Thiago Carvalho
Released June 2011

Credits & Description

Category: Best Use of Experiential Marketing in a Promotional Campaign
Advertiser: NISSIN
Product/Service: NISSIN
Agency: F/NAZCA SAATCHI & SAATCHI
Chief Creative Officer: Fabio Fernandes (F/Nazca Saatchi & Saatchi)
Creative Director: Eduardo Lima (F/Nazca Saatchi & Saatchi)
Copywriter: Mariana Borga (F/Nazca Saatchi & Saatchi)
Art Director: Fabio Brigido (F/Nazca Saatchi & Saatchi)
Head Of Art: João Linneu (F/Nazca Saatchi & Saatchi)
Acount Manager: Gisela Assumpção (F/Nazca Saatchi & Saatchi)
Acount Supervisor: Nathalie Gruc (F/Nazca Saatchi & Saatchi)
Planner Manager: Jose Porto (F/Nazca Saatchi & Saatchi)
Planner: André Foresti (F/Nazca Saatchi & Saatchi)
Planner: Gabriela Sanchez (F/Nazca Saatchi & Saatchi)
Media Manager: Lica Bueno (F/Nazca Saatchi & Saatchi)
Media Team: Sergio Brotto (F/Nazca Saatchi & Saatchi)
Media Team: Kelly Prado (F/Nazca Saatchi & Saatchi)
Public Relations Manager: Maria Clara Cacaia Jorge (F/Nazca Saatchi & Saatchi)
Advertiser's Supervisor: Toru Okazaki (Nissin)
Advertiser's Supervisor: Alessandra Elias (Nissin)
Advertiser's Supervisor: Patricia Rusilo (Nissin)
Media placement: radio - CBN - 25 august 2011
Media placement: wesbsites - Veja Sp - 25 august 2011