Territorio De Zaguates Case study Unique Breeds [video] by Garnier BBDO San Jose

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Unique Breeds [video]

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Industry Environmental & Animal Issues
Media Case study
Market Costa Rica
Agency Garnier BBDO San Jose
Creative Director Luis Diego Vasquez
Copywriter Sergio Chinchilla
Released May 2013

Awards

Cannes Lions 2013
Promo and Activation Lions Product & Service; Public Health & Safety, Public Awareness Messages Silver
PR Lions Best Campaign; Best Integrated Campaign Led by PR Bronze

Credits & Description

Media: Online
Category: Public interest
Agency: BBDO
Brand: Territorio de Zaguates
Geo: Americas, Costa Rica
When you a adopt a mutt, you adopt a unique breed.
Advertising Agency: GarnierBBDO, San José, Costa Rica
General Creative Director: Manuel Travisany
Creative Director: Diego Vásquez
Art Director / Illustrator: Héctor Acuña
Copywriter: Sergio Chinchilla
Designers: Natalia Milner, Manuel Méndez
Graphic producer: Randall Salazar
Production Director: Tomás Jankovich
Producers: Walter Benavides, Edwin Valverde, Esteban Garro
Media Director: Alexandra Orozco
PR: Ivonne Aguilar
Photographers: Alex Zúñiga, José Pastor
Postproduction: La Sala Post
Additional credits: Dr. Óscar Robert Echandi and his family
Published: February 2013