THE PINK SQUAD by Wiktor Leo Burnett Bratislava for Union Car Insurance

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THE PINK SQUAD

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Industry Insurance
Media Case study
Market Slovakia
Agency Wiktor Leo Burnett Bratislava
Creative Director Peter Kacenka
Art Director Ivan Kasaj
Copywriter Marika Majorova
Released September 2012

Credits & Description

Category: Creative Effectiveness
Advertiser: UNION
Product/Service: MANDATORY CAR INSURANCE
Creative Director: Peter Kačenka (Wiktor Leo Burnett)
Art Director: Ivan Kasaj (Wiktor Leo Burnett)
Strategy Director: Vladimír Lefik (Wiktor Leo Burnett)
Copywriter: Marika Majorová (Gunpowder)
Account Supervisor/Managing Director: Peter Kontra (Wiktor Leo Burnett)
Advertiser's Supervisor/Marketing Director: Marián Abaffy (Union, a.s.)
Account Manager: Katarína Adamkovičová (Wiktor Leo Burnett)
Production manager: Michal Malovec (Leopard Production)
Production Manager: Jana Horáková (Leopard Production)
Directors: Gunpowder (Gunpowder)
PR Specialist: Daniel Cveček
Media Strategy Director: Petra Prekopová (Starmedia)
Online Art Director: Peter Andráš (Digita.sk)
Media Planer: Hana Rakovská (Starmedia)
Production manager/Managing Director: Tomáš Ručkay (Leopard Production)
Strategy planing/Marketing Manager: Michal Synak (Union, s.k.)