Volkswagen Case study The people's car project by GOODSTEIN & PARTNERS Beijing, Proximity Shanghai

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The people's car project

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Industry Cars
Media Case study
Market China
Agency GOODSTEIN & PARTNERS Beijing
Agency Proximity Shanghai
Executive Creative Director Georg Warga
Released August 2011

Awards

Caples Awards 2011
Campaigns Interactive campaign Silver

Credits & Description

Agency: Proximity China/Goodstein & Partners
Client: Volkswagen Group China
Executive Creative Director: Georg Warga
Creative Directors: Yufan Cheng, Felipe Ferreira, Brandon Burns, Daryl Villanueva