Progress Bar, 2 by Ony for Digital October

Progress Bar, 2

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Industry Internet
Media Design & Branding, Case study
Market Russia
Agency Ony
Released January 2011

Awards

MIAF Awards 2011
Communication Design Corporate identity Third place

Credits & Description

Progress Bar - the creative cluster, a unique business space, where you can conduct business meeting, work on your project, have a taste dinner. The name for the bar was not accidental, it is symbolizes the dynamics, growth and development that is so necessary for new project. Corporate identity involves branding of all surface of the carrier. The dynamics of the style give the opportunity to select the degree of loading. For example, on the first page of the menu, the logo is only 10% in the second 20%, etc., on the last page, the logo takes up the entire surface - 100%. This game continues on other attributes of the bar: uniform, matchboxes, tableware, interior and exterior of the bar and promotional materials.