|Media||Design & Branding|
|Creative Director||Mattias Lindstedt, The Brand Union|
Credits & Description
New work for Absolut from brand strategy and design consultancy, [The Brand Union](http://www.thebrandunion.com/). The Brand Union has reworked the packaging for Absolut’s entire flavor range with vibrant new designs on the bottles to take the idea of flavored vodka past just slapping a fruit on the bottle.