RICHARD HOUSE FIVE-A-SIDE POSTER by The Partners for Richard House

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RICHARD HOUSE FIVE-A-SIDE POSTER

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Industry Business equipment & services, Corporate Image
Media Design & Branding
Market United Kingdom
Agency The Partners
Creative Director Jack Renwick
Designer Alex Woolley, Samuel Hall
Released October 2009

Credits & Description

Category: Posters
Advertiser: RICHARD HOUSE
Product/Service: CHILDREN'S HOSPICE
Agency: THE PARTNERS
Date of First Appearance: Oct 2 2009 12:00AM
Entrant Company: THE PARTNERS, London, UNITED KINGDOM
Creative Director: Jack Renwick (The Partners)
Designer: Alex Woolley (The Partners)
Designer: Samuel Hall (The Partners)
Design Director: Michael Paisley (The Partners)
Media placement: Poster - Offices, Pubs, Bars, Outdoor Soccer Facilites - September 2009 For A Month

Describe the challenges and key objectives
Richard House didn't want the poster to be about the charity, instead they wanted it to be solely about the tournament.

Describe the brief from the client
Richard House Children’s Hospice needed a promotional poster for their five-a-side soccer fundraising event.

Describe how you arrived at the final design
The solution lay in the markings unique to a five-a-side soccer field. Seen from one specific view-point, the white markings create a distinct number 5.

Give some indication of how successful the outcome was in the market
Participates for the Richard House Five-A-Side tournament hit record numbers this year. The organisers said "This has been our most competitive year both on the pitch between teams and in the pre-match registration." The amount raised by this years event is still rising but currently stands at over 10,000 pounds. Not bad for people who just want to play football.