Fairphone Design & Branding Fairphone [image] 2 by Seymourpowell

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Fairphone [image] 2

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Industry Mobile phones, devices & accessories
Media Design & Branding
Market United Kingdom
Agency Seymourpowell
Associate Creative Director Jamie Cobb
Creative Director Matthew Cockerill
Designer Kok-Chian Leong
Released January 2016


D&AD Awards, 2016
Creativity for Good (White Pencil) Service Innovations White Pencil
Product Design Sustainable Product Design Graphite Pencil

Credits & Description

Agency: seymourpowell
Client: Fairphone
Associate Creative Director: Jamie Cobb
Creative Director: Matthew Cockerill
Designer: Kok-Chian Leong
Engineer: Joe Allum
Technical Director: Olivier Hebert
Design Agency: Seymourpowell
Development: Fairphone
Chief Executive Officer: Bas van Abel
Communications Director: Tessa Wernink
Product Manager: Miquel Ballester
Strategic Director: Matthew Harrison
As the world's first ethical smartphone, Fairphone’s ambition is to create fairer electronics: fairer for the environment and fairer for the people who make and use it.
Fairphone partnered with Seymourpowell to create the industrial design of Fairphone 2. The modular concept speaks first and foremost to consumers who desire a phone that creates a positive social and environmental impact while also acting as a storytelling device where owners become advocates for the brand's objectives of changing the way electronics are made and used.