Gung Design & Branding MEMORING by Ginghami

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Industry Computers & Computer Accessories
Media Design & Branding
Market Japan
Agency Ginghami
Released November 2010

Credits & Description

Category: i. Own Label and Private Label brands
Advertiser: GUNG
Date of First Appearance: Nov 22 2010
Entrant Company: GINGHAMI, Tokyo, JAPAN
Entry URL:
Creative director: Tomonori Kitano (Ginghami)
Art director: Chie Mitsuyama (Ginghami)
Media placement: USB Memory - To Museum Shop In Tokyo And Small Businesses - 22 Nov 2010-6 March 2011

Describe the brief from the client
Package design to pack the ring-shaped USB memory stick.

Describe the challenges and key objectives
Design and set off the products as accessories.

Describe how you arrived at the final design
This jewellery box is made from 1 sheet of paper.
It is low-cost and it beautifully displaysthe products.

Give some indication of how successful the outcome was in the market
The product is in high demand as a gift, and is often bought as a wedding present.