Happy F&b Design & Branding A COLLECTION OF GIFT BOXES by Happy F&B

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Industry Advertising agencies, Business equipment & services
Media Design & Branding
Market Sweden
Agency Happy F&B
Released December 2011

Credits & Description

Category: Self Promotion
Advertiser: HAPPY F&B
Product/Service: GIFT WRAPPING
Agency: HAPPY F&B
Assistant Director: Happy F&B (Happy F&B)
Media placement: Christmas Gift Boxes - Give aways - 13 December

Describe the brief from the client
Create a suitable Christmas gift for clients, suppliers and friends of the agency.

Describe the challenges and key objectives
The gift should be creative, good looking and fun, but also useful!

Describe how you arrived at the final design
2-sided boxes with different motives. The user decides if the gift ought to look basic or exclusive. A brick or a gold bar? A piece of wood or a slice of marble? And so on. The gift boxes come with two sheets of stickers, which also contrast each other: choose between a greeting which is dry and to the point, or one which is enthusiastic and almost over the top.