Kms Team Design & Branding DIGITAL CARPET by Kms Team

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DIGITAL CARPET

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Industry Advertising agencies, Business equipment & services
Media Design & Branding
Market Germany
Agency Kms Team
Released December 2010

Credits & Description

Category: Self Promotion
Advertiser: KMS TEAM
Product/Service: KMS TEAM
Agency: KMS TEAM
Date of First Appearance: Nov 10 2010
Entrant Company: KMS TEAM, Munich, GERMANY
Managing Partner, Creation: Michael Keller (KMS TEAM)
Motion Designer: Christian Schmid (KMS TEAM)
Senior Designer Interactive: Markus Sauer (KMS TEAM)
Media placement: Movie - Internet - 10. November 2010

Describe the brief from the client
KMS TEAM is one of Germany’s leading companies for brand strategy, brand design and brand communication with offices in Munich and New York and over 85 employees. The task was to produce a short film for recruiting personnel in the area of interactive design for the KMS TEAM website.

Describe the challenges and key objectives
The aim was to connect the ideas of setting high standards and fostering a team spirit and thus to find potential employees who would be a particularly good match for KMS TEAM.

Describe how you arrived at the final design
Shot on location in the agency with actual employees, the film offers insight into the company and conveys the team spirit that pervades it. At the same time, the play with computer symbols connects the real world to the virtual one.

Give some indication of how successful the outcome was in the market
KMS TEAM received numerous applications for employment following the publication of the short film on the company’s website.