LEO BURNETT GIFT WRAP by Leo Burnett Toronto for Leo Burnett

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LEO BURNETT GIFT WRAP

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Industry Advertising agencies, Business equipment & services
Media Design & Branding
Market Canada
Agency Leo Burnett Toronto
Creative Director Judy John, Israel Diaz
Designer Caio Oyafuso, Natalia Grosner, Mike Morelli
Released November 2009

Credits & Description

Category: Self Promotion
Advertiser: LEO BURNETT, TORONTO
Product/Service: ADVERTISING AGENCY
Agency: LEO BURNETT TORONTO
Date of First Appearance: Dec 1 2009 12:00AM
Entrant Company: LEO BURNETT TORONTO, CANADA
Creative Director: Judy John (Leo Burnett, Toronto)
Creative Director: Israel Diaz (Leo Burnett, Toronto)
Writer: Cole Rosenberg (Leo Burnett, Toronto)
Writer: Morgan Kurchak (Leo Burnett, Toronto)
Art Director: Mike Morelli (Leo Burnett, Toronto)
Designer: Caio Oyafuso (Leo Burnett, Toronto)
Designer: Natalia Grosner (Leo Burnett, Toronto)
Designer: Mike Morelli (Leo Burnett, Toronto)
Media placement: Direct Mail - Direct Mail - Dec 1 2009

Describe the brief from the client
This year we created a holiday card that was heart warming but also practical. One that was environmentally conscious and economically sound. One side is an inspirational poster, featuring adorable animals with inspirational messages. And on the other side, beautifully designed, holiday themed prints for wrapping gifts. The poster can brighten the recipients day, then could be reused as gift-wrap to brighten someone else's day.