LLR CORPORATE WEBSITE by GGH Lowe Hamburg, Lukas Lindemann Rosinski for Lukas Lindemann Rosinski

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LLR CORPORATE WEBSITE

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Industry Advertising agencies, Business equipment & services
Media Design & Branding
Market Germany
Agency GGH Lowe Hamburg
Producer Matthias Schulz
Agency Lukas Lindemann Rosinski
Executive Creative Director Bernhard Lukas, Arno Lindemann
Art Director Markus Kremer
Copywriter Thomas Heyen
Released August 2009

Credits & Description

Category: Digital Design – Websites & Online Advertising
Advertiser: LUKAS LINDEMANN ROSINSKI
Product/Service: SELF PROMOTION
Agency: LUKAS LINDEMANN ROSINSKI
Agency: GRIMM GALLUN HOLTAPPELS
Date of First Appearance: Aug 1 2009 12:00AM
Entrant Company: LUKAS LINDEMANN ROSINSKI, Hamburg, GERMANY
Entry URL: http://www.llr-hamburg.de/en/
Executive Creative Director: Arno Lindemann (Lukas Lindemann Rosinski)
Executive Creative Director: Bernhard Lukas (Lukas Lindemann Rosinski)
Executive Creative Director/Creative Director: Florian Grimm (Grimm Gallun Holtappels)
Executive Account Manager: Bent Rosinski (Lukas Lindemann Rosinski)
Executive Account Manager: Benedikt Holtappels (Grimm Gallun Holtappels)
Art Director: Markus Kremer (Lukas Lindemann Rosinski)
Copywriter: Thomas Heyen (Lukas Lindemann Rosinski)
Motion Design/Graphic Design: Christopher Vimini (Lukas Lindemann Rosinski)
Motion Design/Graphic Design: Karl Olof von Thunberg (Lukas Lindemann Rosinski)
Producer: Matthias Schulz (Grimm Gallun Holtappels)
Web Designer: Michael Matthias (Grimm Gallun Holtappels)
Media placement: First Publication - Http://www.llr-Hamburg.de/en/ - 01.08.2009

Describe the challenges and key objectives
The corporate design of Lukas Lindemann Rosinski should take the next logical step: by launching the agency website. The corporate design idea is very strict and minimalistic. The main part is the logo. Two key objectives: 1. How can we take the advantage of a 2-dimensional design and enhance it to an interactive, 3-dimensional object. 2. How can we ensure showing overall information, facts, articels and cases of LLR in a entertaing and surprising way.

Describe the brief from the client
Develop and create a corporate website, that strictly fits to the famous and international awarded Corporate Design-Concept of Lukas Lindemann Rosinski.

Describe how you arrived at the final design
We supplement the CI by addition two completly new aspects: boundless fexibility and organic changeableness. So the CI was given the ability to freely float and move in space and to constantly change. But always stringently following the guiding concept of colours and the three bars. The logo is the essential component of the CI. So it took over the task of the navigation platform.

Give some indication of how successful the outcome was in the market
On the launching week we reached up to 10,000 views a day. 120 blogs and design websites featured the site, three days after launching the website was awarded with 'FWA side of the day'.