PERSONALISED LEAVE A NOTE by OVA for OVA

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PERSONALISED LEAVE A NOTE

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Industry Advertising agencies, Business equipment & services
Media Design & Branding
Market Malaysia
Agency OVA
Creative Director Tey Chi Kiong
Released December 2010

Credits & Description

Category: Self Promotion
Advertiser: OVA, A SPIRAL EFFECT
Product/Service: OVA
Agency: OVA
Date of First Appearance: Dec 22 2010
Entrant Company: OVA, Petaling Jaya, MALAYSIA
Consultant Partner: Dharma Somasundram (Ova)
Creative Director: Tey Chi Kiong (Ova)
Media placement: Stationery - Office - 22nd December 2010

Describe the brief from the client
OVA needed a convenient and creative way to expose its brand to prospective clients - with its brand
image prominently displayed.

Describe the challenges and key objectives
The only challenge posed was the fact that they were against the use of blatant advertising.
Therefore, we came up wih the personalised "Leave a Note" notebook.

Describe how you arrived at the final design
We realised that the first exposure somebody has with a brand or company is through the business
card. With that in mind, the notebook was an accurate representation of the OVA Brand.

Give some indication of how successful the outcome was in the market
The notebook has prompted enquiries about the brand and its portfolio of clients.