Staatstheater Mainz Design & Branding Staatstheater Mainz Ci, 2 by Neue Gestaltung

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Staatstheater Mainz Ci, 2

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Industry Cinemas, Theatres & Concert Halls
Media Design & Branding
Market Germany
Agency Neue Gestaltung
Designer Pit Stenkhoff, Anna Bühler, Nina Odzinieks, Ole Jenssen, Dorothee Kaser, Katerina Trakakis
Released October 2016

Awards

D&AD 2017
Graphic Design Integrated Graphics Wood Pencil

Credits & Description

Agency: Neue Gestaltung Gmbh
Client: Staatstheater Mainz Gmbh
Designer: Pit Stenkhoff
Designer: Anna Bühler
Designer: Nina Odzinieks
Designer: Ole Jenssen
Designer: Dorothee Kaser
Designer: Katerina Trakakis
Design Agency: Neue Gestaltung Gmbh
Description:
Presenting Staatstheater Mainz as an exciting place of imaginative exploration distinguished by social relevance and artistic boldness, its corporate design is characterized by diversity and openness: There is a pairing of opulence and austerity, with a new light shed on all defining style elements. Corporate fonts are alternated with playful typography and the prominent star logo is subjected to many modulations, allowing the theater to form its corporate identity around the element of surprise.