Stomatological Center of Doctor Tarasenko identity: 5 by Tomatdesign for Stomatological Center of Doctor Tarasenko identity

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Stomatological Center of Doctor Tarasenko identity: 5

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Industry Hospitals, Healthcare facilities & Medical Services
Media Design & Branding
Agency Tomatdesign
Released February 2011

Awards

MIAF Awards 2011
Communication Design Corporate identity Second place

Credits & Description

Creating new image of the Stomatological Center of Doctor Tarasenko, we had a challenge to elaborate the identity, that could differ among the usual images in the category – more intelligent, more friendly, demonstrating no pictures of happy people with snow-white Hollywood smiles, or scary pictures of the dental diseases. Shifting the images by words became the very logical solution. Typography as the key visual element allows to clearly demonstrate any problem associated with teeth as well as allows to show that solving of these problems is as easy as correcting the mistakes in text editor.