WHATEVER ABOUT MUSIC POSTERS by Korefe, Rocket & Wink for Rocket & Wink

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WHATEVER ABOUT MUSIC POSTERS

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Industry Magazines
Media Design & Branding
Market Germany
Agency Korefe
Executive Creative Director Gerald Rocketson, Petronius Amund Wink
Creative Director Reginald Wagner, Alexander Roetterink
Copywriter Gereon Klug
Agency Rocket & Wink
Released March 2012

Credits & Description

Category: Self Promotion
Advertiser: ROCKET & WINK
Product/Service: WHATEVER DESIGN MAGAZINE
Agency: ROCKET & WINK
Agency: KOREFE
Executive Creative Director: Gerald Rocketson (Rocket & Wink)
Executive Creative Director: Petronius Amund Wink (Rocket & Wink)
Creative Director: Alexander Roetterink (Rocket & Wink)
Creative Director: Reginald Wagner (Rocket & Wink)
Copywriter: Gereon Klug (KOREFE)
Graphics: Rocket & Wink (Rocket & Wink)
Graphics: Helene Uhl
Illustration: Rocket & Wink (Rocket & Wink)
Production: Ulf Schuetze (Kolle Rebbe)
Print: (Lehmann Druck)
Media placement: Magazine - Seltmann + Söhne, Own Webshop, Several Bookstores And Design Webshops, Distribution To Clients - 20 September 2011

Describe the brief from the client
The situation: 2 experienced designers take the plunge and start-up their own agency for the first time.
The goal: To win over new clients.
The problem: Making a name for themselves in the uncontrollable sea of new design agencies.

Describe the challenges and key objectives
The solution: Stay low-key!
The 2 turned into masked men bearing the aliases Rocket & Wink – letting their work speak for itself.

Describe how you arrived at the final design
A monothematic portfolio of freestyle work from the 2-manned design agency start-up Rocket & Wink. 100 posters. Off the cuff. For international independent bands who didn’t ask for it. But who cares? Rocket & Wink resolve the musicians’ artistic struggles and strife in images. However you call their style, they don’t give a diddly squat. Whatever the cost.

Give some indication of how successful the outcome was in the market
The release of the mag increased many orders.